How For the People helped Meander Valley find common ground
The idea of ‘fertile ground’ is central to For the People’s recent place branding project for the abundant Meander Valley in Tasmania
All aboard! How train travel embraced luxury
In designing the first ever luxury sleeper train in England and Wales, studio Albion Nord helped owners Belmond cement its reputation for unique and unrivalled rail travel
A dynamic identity for social venue Pinky Swear
Taking inspiration from Rorschach tests, The Working Assembly’s identity for New York nightspot Pinky Swear aims to convey the multiplicity of adventures on offer inside
Kyiv-based Banda agency unveils Moscow Conventions
Families of Ukrainian prisoners held by Russia worked with creative agency Banda to publish an alternative version of the Geneva Conventions, rebuking the inaction of international organisations
Base launches new identity for LGBTQIA+ non-profit Le Refuge
Base Design has rebranded Le Refuge, an LGBTQIA+ non-profit that offers support to young people in Belgium who have faced discrimination
The Click creates a laid-back identity for new wine bar
The branding for new wine bar Laid-back is based around a clever core logo and an informal visual identity that aims to reject wine snobbery
How Gen Z is tackling a mental health crisis via social media
A new study from non-profit Made of Millions reveals the positive impact social media is having on a generation’s quest for mental healthcare
The Clearing on why good writing matters
The Clearing puts words, storytelling and tone of voice at the centre of its branding work, with results that suggest more agencies should have writers involved in projects from the start
Gut Design creates vibrant visuals for Rael’s Onda album
Centred around a colourful, type-based identity, the Onda album campaign aims to capture the artist’s positive, life-affirming messages
OK GO’s new album art features pop-up paper engineering
For OK Go’s latest album, Team Suzuki and paper engineers Lovepop collaborated on an ambitious pop-up vinyl package
Latest All-American Ads book turns to the 2000s
The latest instalment in Taschen’s series of books of US print ads focuses on the first ten years of the 2000s and highlights our emerging digital culture
Studio Morfar creates jazz-inspired rebrand for Purpose Talent
Using an array of joyful illustrations, Studio Morfar aims to reflect the feelings associated with meaningful work in its identity for the talent consultancy
All Deya: meet the artist behind the best beer brand going
As craft beer brand Deya turns ten, we talk to Thom Hobson, the artist behind the distinctive look of the young brewery that does things differently
Less jargon, more joy: The new rules of B2B voice
In business, the bottom line is everything. But behind every business is a human – and you need to know how to talk to them, says Reed Words’ Orlaith Wood
CR’s guide to the 2025 UK degree shows
Find out details for the undergraduate art and design showcases taking place this summer around the UK
Is women’s sport at a creative tipping point?
As the cultural momentum around women’s sport reaches fever pitch, we explore how brands are embracing diverse new audiences and challenging the conventions of sports marketing