The Annual Awards feature eight overall sections: Advertising, Craft, Creative Effectiveness, Creative Tech, Design, Entertainment, Experience, and Most Creative.
Within these sections are different categories to help guide you to where you should enter your work. It is fine to enter your work in multiple categories and sections if it fits in different places.
Please note, we reserve the right to move a project into a different category if it would be better suited elsewhere, and work will not be thrown out for being entered in the wrong category.
Measuring the long-term impact of creativity on businesses and brands.
Projects entered into the Creative Effectiveness award can fall into any of our featured sections but must have been launched between June 2022 and June 2024 in order to allow time to see evidence of impact and results.
Entries to this section will need to submit evidence of effectiveness. This could be through an increase in sales linked to the creative work; proven increase in brand awareness; creation of new revenue streams; and more.
If you have any questions or queries about Creative Review’s Annual Awards 2025, please don’t hesitate to get in touch via phone or email.
e: sonal.dalgliesh@xeim.com
t: +44 (0)207 970 4082
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