Pablo Delcan’s non-AI generative art model
Prompt-Brush asks for suggestions, which Delcan then “generates” by hand and sends back. Here he discusses the conversations it’s opened around AI and the importance of human touch in the creative process
Why emotive AI is the future of customer experience
The most engaging AI uses emotion to engage audiences. Here ustwo’s Nayan Jain and Helen Fuchs ask brands to look beyond the bots to create more personalised experiences
Talia Cotton on coding and creativity
Designer-coder Talia Cotton discusses how her experiences at agencies such as Pentagram gave her the confidence to set up her eponymous studio, and why creatives need to see more female founders as role models
D&AD announces its 2024 award winners
Four Black Pencils have been awarded this year to entrants from three different continents, with work that has “attempted to have a positive impact on society”
Why brands need to embrace loss
Brands need to frame the changes required for a sustainable future in positive terms, in order to bring everyone from audiences to CEOs with them, says Alex Bee of creative agency Space Doctors
Optic 2000 Challenger tournament
By joining forces with French startup Artha, Optic 2000 created an opportunity for visually impaired people to compete in a popular video game tournament
Virgin Media O2: Daisy vs Scammers campaign
Entrant: VCCP; Category: Creative Use of AI
Brocade brand motif and storytelling mechanism
Entrant: Cotton Design; Category: Technical Innovation
Guinness Storehouse Ingredients experience
Entrant: Dalziel & Pow; Category: Creative Effectiveness
VinziRast: Glowing Wanderers installation
Developed with Studio Freude, the Austrian charity’s 20th anniversary campaign quite literally shone a light on the growing issue of homelessness in our cities
All Deya: meet the artist behind the best beer brand going
As craft beer brand Deya turns ten, we talk to Thom Hobson, the artist behind the distinctive look of the young brewery that does things differently
Less jargon, more joy: The new rules of B2B voice
In business, the bottom line is everything. But behind every business is a human – and you need to know how to talk to them, says Reed Words’ Orlaith Wood
CR’s guide to the 2025 UK degree shows
Find out details for the undergraduate art and design showcases taking place this summer around the UK
Is women’s sport at a creative tipping point?
As the cultural momentum around women’s sport reaches fever pitch, we explore how brands are embracing diverse new audiences and challenging the conventions of sports marketing