Adidas celebrates the people who have your back in sport
The sports brand’s new campaign film directed by Crowns & Owls heroes the teammates, parents and coaches who cheer you from the sidelines
Sponsored by Volta
Shaping a creative process – insights from design studio Volta
Porto based brand design studio Volta share their approach to defining a creative process with five distinct steps. This piece is a part of Studio Sense, where industry experts offer practical advice on working in the creative industry.
Sponsored by Exaprint
It’s time to reconnect printer and creative, in person
Times change. We’re all fans of the new convenience store that is Web to Print, aren’t we? It’s so easy, we cry, I just click here, and here, and here, then here, and I’ve ordered exactly what I… oh, wait a minute. How can I cancel my order? Back in the early years of the […]
Sponsored by Sensum
The age of AI needs empathy
Artificial intelligence (AI) is already a key part of our lives. At its core, AI is just software that runs data into mathematical formulae which are designed to serve specific functions – in other words, algorithms. In a world where mind-boggling volumes of data are generated every second we require these algorithms to help make […]
Sponsored by Monotype
Winning consumer trust through co-creation, transparency and typography
Trust is now at a premium, with sceptical consumers rejecting traditional media and advertising in favour of transparency and truthfulness. People no longer want to be sold to, they want to feel part of a brand’s story – which is increasingly bringing the concept of authenticity into question. However there are ways to navigate this […]
Sponsored by Vitamin Talent
Managing flexi-working within your team
The working world has had a serious overhaul in the past couple of years, with standard working hours and patterns quickly becoming a thing of the past. These days flexible hours, remote working and a part-time week are not only more commonplace but are actually a deal breaker for many employees. In the creative sector, […]
Studio Sense: Introducing Issue No. 4
Welcome to the fourth issue of Studio Sense, where industry experts offer practical advice on running a creative department or creative business
Sponsored by HostGator
Studio Sense: Five personal branding strategies every creative needs to know
Building your own personal brand is key to gaining client trust and setting yourself apart from competitors
Sponsored by Vitamin Talent
Studio Sense: How to take your creative team from good to great
Top tips and advice on keeping your creative team at the very top of their game from Vitamin T
Sponsored by Zealous
Studio Sense: Untapped creative opportunity
The perfect system to find the right talent and for creatives to find opportunities is here
Sponsored by TradePrint
Studio Sense: Respecting Print
Despite the onset of digital processes, print is still a great medium with which to be creative
Sponsored by Stocksy United
Studio Sense: Changing the world one co-op at a time
Stocksy United: How to run a viable, sustainable and profitable co-op